Marketing & Launch4 min read

Share & Market Your Listing

Best practices to launch, promote, and get more eyes on your listings.

Choose where to post first

Lead with whichever channel your audience actually checks — Instagram for visual reach, email for warm past-client leads, or both at once.

Use the built-in share sheet

Export directly to the sizes each platform expects instead of manually resizing — see Social Media Sizing & Posting Guide for the full breakdown.

Time your launch

A coordinated same-day push across channels outperforms the same posts trickled out over a week — see Launching a "Just Listed" Campaign for a day-of plan.

Avoid looking repetitive

Vary the photo and caption slightly across platforms so the same listing doesn’t read as one copy-pasted post to anyone following you in more than one place.

Pro tip

Post your best photo natively on each platform rather than linking out — native posts get meaningfully more reach than link posts on most social algorithms.

All guides

Still need help?We’re here for you.

Can’t find what you’re looking for? Our Help Center has more answers or reach out to our support team.