How to Build Your Brand Kit
Create a consistent, trusted brand that sets you apart.
Why a brand kit matters
Buyers and sellers see a lot of listings. A consistent look — same colors, same fonts, same logo placement, every time — is what makes yours recognizable after the third or fourth time they see it, and it reads as more established than a one-off flyer ever will.
Upload your logo
Start with your logo. A transparent PNG works best, since it needs to sit cleanly over photos and colored backgrounds across dozens of template layouts.
Choose your colors and fonts
Pick one dominant color, one accent, and a neutral for text and backgrounds. Pair a distinctive heading font with a clean, highly legible body font — see Choosing Your Brand Colors & Fonts for the full guidance.
Save it and put it to work
Once your kit is saved, every template in Generate automatically pulls your logo, palette, and type — you’ll never re-style a listing by hand.
Build your kit before your first listing — retrofitting it onto exports you’ve already shared means re-sending everything.
Still need help?We’re here for you.
Can’t find what you’re looking for? Our Help Center has more answers or reach out to our support team.